Lord Jamar, who in September said that White rappers are guests in Hip Hop, has a list of parameters of what White rappers should be able to rap about.
“Pretty much anything they want, besides a few things, like say the word ‘nigga,’” Lord Jamar says in an exclusive interview with HipHopDX. “Fuckin’ promoting racism against Black people. I don’t think they should be able to do that. And I don’t think they should be able to promote, you know, homosexuality, to name a few things. But at the same time I don’t want Black people doing that, either.”
Lord Jamar has long been vocal about the value of informed dialog among Black people, in particular. On the first verse of Brand Nubian’s 1990 song “Drop The Bomb,” for instance, Lord Jamar rapped, “Lord Jamar makes a difference / I have no tolerance for Black ignorance.”
“See what I’m saying?” Lord Jamar says in his exclusive interview with HipHopDX. “I don’t want Black people doing that, either. So, it’s not just confined just to White people. I don’t want Black people coming in promoting gay shit. See what I’m sayin’? I don’t want nobody doing it. But the fact that you’re White, to me, and knowing that you’re a guest and you’re just doing that because you know the climate that we’re in right now and you’ll get a nice pat on your back for doing some shit like that right now in this atmosphere that society is in. You know, it’s a real calculated move. It’s a real opportunist move. You know what I mean? And I’m just saying don’t use our genre for that opportunity. You know, we’ve already kind of forfeited Rock And Roll. So go make a Rock song. You don’t see nobody in Rock promoting that shit, but you’re gonna use Hip Hop. You don’t see nobody in Country doing it. No other genre of music, but in Hip Hop, you got niggas wearing skirts and you know, we got songs like ‘Same Love,’ even though I don’t even consider Macklemore Hip Hop. He’s like Pop. He’s Pop. Like, you don’t go to no hoods and hear Macklemore. Let’s keep it real.”
In November, Lord Jamar also discussed Macklemore & Ryan Lewis’ “Same Love.” “I don’t think he cares about gays one way or the other, but he knew that would be a great way to get attention and a great way to blow up,” Lord Jamar said at the time.
Macklemore & Ryan Lewis’ “Same Love” single enjoyed a sales boost of 350% the week following the Grammys compared to the week before the broadcast of the annual award show, according to Nielsen SoundScan data. The Grammys were broadcast January 26.
“Same Love” sold 51,000 units the week ending February 2, which is the sales week following the Grammy broadcast. During the Grammys, Macklemore & Ryan Lewis were joined by Madonna and Queen Latifah in a performance of “Same Love,” which has sold more than 2.4 million digital songs, according to Nielsen SoundScan data.